Welcome to EWiF

At EWiF, our mission is to inspire,

educate and empower more women

to achieve success through franchising.

Join us

SUPPORT FOR YOU

Looking to invest in a franchise or turn your business into one? You can access free, friendly support to help you explore your next steps in franchising — with no pressure, and plenty of encouragement.

GET INVOLVED

EWiF thrives thanks to passionate people like you. If you’re excited to support more women into franchising, becoming an EWiF Ambassador is a powerful way to make an impact.

FIND A MEETING

Curious about franchising or want to connect with others in your area? Join one of the regular EWiF meetings happening across the UK. They’re open, friendly, and a great way to take your next step.

What you’ll find at EWiF:

Whether you’re stepping into franchising for the first time, growing your brand, or ready to give back — you’ll find community, inspiration, and real support here. We’re here for women at every stage of the franchising journey.

● Free advice and mentoring for newcomers

● National and regional networking events

● Webinars, resources, and expert insights

● Speaking and leadership opportunities

● Celebration of women’s success through the annual EWiF Awards


My introduction to EWiF sums up the organisation beautifully; it is warm, welcoming, supportive and everyone is willing to help, it is a safe space to share ideas and advice and you are valued. Whatever stage of the journey you are on and wherever you sit within the franchise industry there will be someone ahead of you and someone looking to you for help and advice. Wonderful!

Jane James, Little Voices


I became an EWiF Ambassador when I moved from being a franchisee to a franchisor. EWiF put me straight in touch with another franchisor who’d had the same journey, and she gave her time so freely, I learnt so much in that call, she absolutely set me up for success, and I’ve loved EWiF ever since!

Maggie Baker, Musical Moments 


I just love being part of EWiF, I have been now for well over ten years, and I love running the London regional meetings. I think they’re such a key thing of bringing together lots of franchisors, service providers, suppliers, partners to help spread the word about franchising!

Anne-Marie Martin, diddi dance


EWiF meetings are probably the most collaborative, uplifting, powerful, there’s so many different words I could use to explain what EWiF is!  But for me what it boils down to is community and friendship. I have made some of my closest friends in the industry through EWiF meetings. 

Kay-Lou Haskins, Tezlom


I got involved with EWiF because I believe in the importance of creating a supportive space for women in franchising. At Pink Spaghetti, collaboration and empowerment are at the core of everything we do, so joining a network that shares those values just makes sense. 

Caroline Gowing, Pink Spaghetti


Knowing that you’ve got that community there, and that you’ve got that support, having other inspiring women that can mentor you and answer questions if you need them, but also just having a great network of like-minded people.

Emma Lambert, Sleep Nanny

After connecting with more people in EWiF, I have just found so many more franchising friends! And just a much bigger support group in the industry, which is really lovely. To feel like you have other people that you can turn to.

Monica Basuc, Atlas Mapping

What I love about the EWiF meetings in particular, is meeting up with people who are quite new to franchising, either they haven’t franchised their business yet, or they’ve only just started, its a really lovely collaborative atmosphere. 

Catrina Newman, Goldstein Legal

I feel like I’ve found my voice there. I have struggled with speaking in public and putting my point across, whereas in those meetings, it feels like a really safe space where I can open up.

Katy Robinson, On Broadway Dance Fitness

New to Franchising?

If you’re exploring franchising for the first time, you’re in the right place. EWiF offers free support to help you navigate your journey — whether you want to invest in a franchise or grow your existing business through franchising.

With EWiF, you can:

● Discover what franchising could mean for you
● Get 1:1 guidance from people who’ve done it
Take confident steps toward business ownership

Ready to explore your options?

Already in the Industry?

You’ve built your franchise knowledge — now use it to make an even bigger impact. EWiF gives you a chance to support more women into the sector, raise your profile, and connect with others who care about the future of franchising.

By joining EWiF, you can:

Share your experience as a mentor or speaker
Partner with us to champion women in franchising
Attend national and regional events — including the EWiF Awards
Be part of a community shaping real change

Get involved and grow your network.

Meet our Ambassadors

Our Annual Awards Ceremony celebrates the achievements of women across the franchising industry. Has your vision grown a successful business? Your leadership inspired others? Or has your innovative approach brought change to your sector? Enter one of our awards and demonstrate why you are one of the best women / business in franchising!

NEWS, BLOGS & PR 

Catch up with news and success stories from EWiF and our Ambassadors. 

NatWest EWiF Award 2025 finalists are announced

NatWest EWiF Award 2025 finalists are announced

Celebrating the achievements of women across all areas of franchising, EWiF proudly announces this year’s award finalists… The NatWest Encouraging Women into Franchising (EWiF) Awards 2025 are excited to unveil the finalists for this prestigious event! These awards...

read more
NatWest EWiF Award 2025 finalists are announced

NatWest EWiF Award 2025 finalists are announced

Celebrating the achievements of women across all areas of franchising, EWiF proudly announces this year’s award finalists… The NatWest Encouraging Women into Franchising (EWiF) Awards 2025 are excited to unveil the finalists for this prestigious event! These awards...

read more

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